Friday, November 4, 2011

The Main Event


The ADDY Event is scheduled for February 18, 2012

Deadline for Student Work is December 16

Watch for details, and an entry training session.

Below is a list of categories, for detailed descriptions click here.

Take a peek at previous student wins......here
 

STUDENT CATEGORIES:
SALES PROMOTION
1A. Packaging
1B. Point of Purchase
COLLATERAL MATERIAL
2A. Stationery Package
2B. Brochure, Annual Report
2C. Poster
3. DIRECT MARKETING
4. OUT-OF-HOME
5. NON-TRADITIONAL ADVERTISING
CONSUMER or TRADE PUBLICATION
6A. Single
6A. Campaign (2 - 4 ads)
NEWSPAPER
7A. Ad
7B. Insert
7C. NP Ad or Insert Campaign (2 - 4 ads)
INTERACTIVE MEDIA
8A. Website
8B. Interactive CD/DVD
8C. Online Advertising (Pop-Up/Banner/Email/Other)
EDITORIAL DESIGN
Any two-page spread. One editorial spread or feature per entry.
Not intended for submission of entire book or magazine.
9A. Cover
9B. Editorial Spread or Feature (One editorial spread or feature
per entry)
9C. Series (Covers or spreads or features)
10. RADIO
11. TELEVISION
12. CAMPAIGNS (Mixed Media)
ELEMENTS OF ADVERTISING
13A Logo
14A Illustration
14B Digitally Enhanced Illustration
15A Photography
15B Digitally Enhanced Photography
16 Animation
Additional Local Only Categories may be added

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